5 reasons to buy foundation online
1 in 2 women wear the wrong foundation. Do you? It’s no secret that shopping for foundation is an exhausting process. Whether you’re trying to find your perfect match online or at a crowded makeup counter, it can be a real trial by fire. How do you even know if the shade or formula is right for you until you give it the true test at home? ...You don’t.
Here are 5 reasons why buying foundation online just got easier. By a lot:
Get your perfect match online in just 90 seconds.
Over 25 million women have been matched by PowerMatch. This online foundation quiz will introduce you to the exact shade and formula your skin has been craving. It’s the expertise of a makeup artist, without the human error or need to leave your couch. You have to take it to believe it. Take the IL MAKIAGE PowerMatch quiz and find your perfect foundation match online
give your foundation the true test. at home.
How do you even know if a foundation shade or formula is right for you until you give it the true test at home? ...You don’t.
But with IL MAKIAGE’s Try Before You Buy program, you get your perfect match to try before you buy at home for 14 days. Add it to your routine, layer with other products, then decide if you want to keep it.
WITH IL MAKIAGE YOU CAN TRY BEFORE YOU BUY AT-HOME. LOVE IT, OR RETURN IT FOR FREE.
Didn’t end up with a perfect match? Just return or exchange the foundation for free within 14 days of delivery. You’ll only be charged the original $5 shipping cost. Seriously, it’s that easy. You’d be doing yourself a disservice if you didn’t give it a try today
. Over 25 million women have already been matched!
It blends effortlessly, does not look cakey, feel heavy, or lack the coverage you need. And it's buildable too.
Like every product in the IL MAKIAGE collection, their Woke Up Like This foundation is 100% cruelty free. It’s lightweight, and enriched with good for you vitamins and minerals for hydration and anti-aging.
The foundation’s coverage is buildable, so you'll be good to go on your #blessed days as well as those days where your skin needs a little extra love.
IL MAKIAGE SETS THE STANDARD FOR INCLUSIVITY WITH 50 SHADES, OVER HALF FOR DARKER SKIN TONES.
And with 50 foundation shades to choose from, over half made for darker skin tones, IL MAKIAGE is setting the standard for quality and diversity, proving to be a breath of fresh air for beauty consumers.
Take the PowerMatch Quiz
to find your perffect match and try it at home for free.
This foundation reduces signs of aging
IL MAKIAGE’s foundation contains powerful ingredients that are perfect for supporting aging skin. Hydrating Hyaluronic Acid plumps and firms the skin, making wrinkles disappear and giving the skin a beautiful glow. Vitamin E reduces signs of aging by soothing the skin and fighting off free radicals. Together, these ingredients prevent skin damage. We love a makeup product with added skincare benefits, and I know your skin will too.
People, Makeup Pros and the Press are loving it.
IL MAKIAGE customers around the world are buzzing about their perfect match. Check out what they’ve said below.
"I have the hardest time finding foundation shades that match my fair skin and rarely ever buy them without testing in store first but the websites survey matched me perfectly!" KELLI M. 5.3.22
"I love this foundation! super easy to apply, blends in super flawlessly and truly looks like my natural skin with the blemishes removed. I barely use concealer at all when I use this foundation, and it goes on super easily with my foundation brush. Would highly recommend! The bottle is beautiful and mess-free to use." JESSICA L. 4.29.22
"My new favorite foundation, i love the formula. It stays on all day, it’s not too matte and definitely not oily or dewy either, the coverage is very good, it has full coverage and doesn’t look cakey on the face."TARA A. 4.25.22
"I am in LOVE with this foundation. It’s full coverage, matte, all day wear, and it doesn’t break my skin out what so ever." TESSA F. 4.24.22
Fan mail is great. But your opinion is better.
Naturally, as a direct to consumer, digital-first company, IL MAKIAGE couldn’t stand for an average foundation matching experience, so they went all out with an unrivaled online match quiz and a Try Before You Buy program that is the first of its kind in the makeup category.
Try IL MAKIAGE’s PowerMatch Quiz & Try Before You Buy program yourself. Risk-free and free-free.